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421 North Rodeo Drive
Beverly Hills, CA, 90210
United States


The Salon by Maxime opened its doors in 2004. Owner Maxime Salvador infuses his French charm into his Beverly Hills hair salon. The salon exudes a sexy sophistication that you feel when you walk in.

Louie Hernandez

Louie Hernandez

Luiz or Louie as he is affectionately known, is a true chameleon in the hair business. In 1997 he began working in the industry as a salon manager. After eleven years in management Louie received his license and began assisting colorist Tracey Cunningham. In 2009 Louie began working at The Salon by Maxime. A versatile and attentive assistant he continued to gain knowledge about color formulation, chemical treatments and hair extensions. Louie is now a junior colorist using his skills to build his own unique clientele. His specialties include coloring, classic natural or edgy funky; chemical treatments, straightening or perms; hair extensions and he is an excellent stylist for blowdrys. You can see Louie’s work on the hit E! Entertainment Network show The Rich Kids of Beverly Hills.